Method of displaying support pillows

6119873
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Inventors

Matthews, Susan H.

Application #

838915

Filed

Apr-11-1997

Published

Sep-19-2000

Current US Class

211/196
211/205
211/49.1
211/59.1

International Classes

A47F 007/00

Field of Search

211/49.1 211/59.1 211/196 211/205

Assignee

Camp Kazoo, Ltd. (Golden, CO)

Examiners

Stodola; Daniel P.

Attorney, Agent or Firm

Townsend and Townsend and Crew LLP

US Patent References

4865283   Merchandising dis...
4919278   Holder for containe...
5261134   Infant support pillow

Referenced by:

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Citation

Cite This Patent

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Abstract
A method of displaying a support pillow comprising the steps of providing a support pillow display stand comprising a base having a periphery and at least three vertically oriented shafts extending from the base, wherein the shafts are spaced about the periphery to define an open interior, introducing the support pillow into the open interior by squeezing the support pillow between two of the shafts and placing the support pillow on an upper surface of the display stand base between the three shafts.
 
Claims
What is claimed is:

1. A method of displaying a support pillow, comprising the steps of:

providing a support pillow display stand comprising a base having a periphery, at least three vertically oriented shafts extending from the base, wherein the shafts are spaced about the periphery to define an open interior;

said support pillow comprising a resilient cushion body having a medial region and first and second opposing cantilever arms extending from the medical region; introducing said support pillow into the open interior by squeezing said support pillow between two of said shafts; and

placing said support pillow on an upper surface of the display stand base between the three shafts.



Description
BACKGROUND OF THE INVENTION

The present invention relates generally to the field of display stands, and in particular to support pillow display stands and methods for their use.

The commercial success of products often depends on the manner and location in which those products are displayed to the consuming public. Manufacturers and distributors often want their products displayed in store locations that are highly visible and easily accessible, such as on a shelf at eye-level and/or in a location subject to high consumer foot traffic. However, the effective placement and display of awkwardly shaped items, such as bulky or non-symmetrical products, can present unique problems.

Awkwardly shaped items can be difficult to arrange in a systemized manner. For example, they may be hard to stack on a conventional store shelf. As an alternative some have proposed to display bulky items in large bins. However, such bins can take up a significant amount of store floor space. Large display bins may also require the customer to hunt through piles of items before locating an item the customer wishes to purchase. Customers in a hurry may not bother to look for hard-to-locate products buried in a large bin or stored on a hard-to-reach top shelf with other bulky items.
 
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